Featuring Nancy Harhut

Email remains one of the most effective marketing channels out there. But that doesn’t mean it’s easy to get your target audience to pay attention to what you send.

And simply outsourcing your message to AI won’t solve the problem.

Instead, you need to know how people decide to open, read, and respond because that knowledge enables you to create emails that get the job done.

In this example-jammed presentation, you’ll discover seven proven, brain-science-backed ways to increase your email success. They’re easy, ethical, and effective. And best of all, they’ll give you a real competitive advantage.

Key takeaways:

• Discover how people decide to open your emails (It’s not what you’ve been told!)
• Gain 7 proven ways to make the emails you send irresistible—backed by behavioral science
• Take your email game to the next level and crush your competition with these easy, effective creative hacks

About Nancy Harhut

A top-ranked speaker, Nancy’s known for her interesting and actionable insights that focus on the impact of behavioral science on marketing. She's wowed audiences in Sydney, London, Berlin, and all over the US with her high-energy, example-jammed presentations. 

The Co-founder and Chief Creative Officer of HBT Marketing, Nancy’s been named one of the 10 Most Fascinating People in B2B Marketing, a Social Top 50 Email Marketing Leader, and a Top 40 Digital Strategist. She and her teams have won over 200 awards for B2C and B2B marketing effectiveness. 

Check out her recent book, “Using Behavioral Science in Marketing,” winner of the National Indie Excellence Award, the NYC Big Book Award, the AMA Leonard L. Berry Marketing Book Award, and several other accolades.