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Pages tagged "IABC"


Alcantara Discusses IABC and Public Relations in October's South Jersey Magazine

Screenshot_2024-10-29_at_12.44.36 PM.pngIABC Philadelphia's president, Rick Alcantara, discusses public relations, professional development, AI and more in the October issue of South Jersey Magazine. "His number 1 piece of advice for companies looking to communicate effectively in today's landscape is to 'walk the walk.' In other words, don't just recite certain platitudes, but actually back them up by conducting business in an ethical manner."


Building Trust: How Effective Communication Makes Leaders (No Matter Your Role)

Last_flight_Celebration.jpgby Diane Streleckis - Ask a communication professional the ultimate goal of any message and they’ll likely say creating trust. Former two-star Navy Admiral and current Fortune 100 aerospace company VP Mike Manazir agrees. 

“Effective leadership is founded on trust,” he said. “Communication portrays that trust.” Most importantly, he noted, people follow those that they trust.

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Save the Date: Third Annual Marcom Super Meetup

Screenshot_2024-10-17_at_11.31.59 AM.pngMark your calendar for January 23 when the Marcom Super Meetup returns to Philadelphia. The third annual networking event will be open to members of several Philadelphia-area PR, marketing and advertising associations, including IABC, PRSA, Philly Ad Club, PPRA, AMA and others. Details will be coming in the next few weeks.


3 Ways to Election-Proof Your Company’s Reputation

Bonnies_intro_Slide_800px.jpgBy Diane Streleckis - This highly charged election cycle can be particularly fraught for communication professionals. Leaders often want to share their policy perspectives or feel pressured to do so by expectant employees or stakeholders. But the risks to the company’s public perception, as well as a leader’s individually, can be high if a message goes awry.

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Renew Your Dues in October

IABC_1304876-24_MembershipCampaign_Chapter_LIShareable2_copy.jpegRenew your IABC dues in October for a chance to receive complimentary registration to Alex Sevigny's AI Master Class, Part 2. You'll also receive access to Part 1.

Renew here.


new iabc website

Screenshot_2024-10-02_at_2.39.18 PM.pngThe new IABC International website is live. It's colorful, easy to navigate, and loaded with professional development resources. The homepage lists IABC events from around the globe. www.iabc.com


Learn from Politicians’ Video Missteps: 4 Cautionary Tales from an Emmy-Winning Journalist

0129_retouched_copy.jpegBy Diane Streleckis - The nature of politics means politicians are used to being interviewed on video. But just because they do it often doesn’t mean they’re immune from common missteps. Kerry Barrett, founder of media-training firm Kerry Barrett Consulting. and an Emmy-winning broadcast journalist, shared four anecdotes highlighting what communication professionals can look out for, whether they’re on camera or advising business leaders and colleagues.

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Byline Newsletter Archive


Photos from IABC Philly's Masterclass on Prompt Writing

Our August 6 masterclass on prompt writing for communication professionals drew several live attendees and 33 virtual guests. The online participants hailed from California, D.C., Delaware, Florida, Georgia, Illinois, Minnesota, North Carolina, New Jersey, New York, Ohio, Pennsylvania, South Carolina, Texas, Virginia and Edmonton, Canada.

Greg Matusky, CEO of Gregory FCA. delivered the engaging and informative presentation from his company's office in Ardmore, PA.

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Paulling Obtains IABC Certification

Daniel PaullingIABC Philadelphia Programming Committee Chair Daniel Paulling earned his CMP certification from the Global Communication Certification Council, the only person to do so at the IABC World Conference in June. He joins Rashi Iyer, IABC Philadelphia's accreditation/certification chair, as the only active chapter members to have been certified.

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Leah Aung Joan Borowsky Als Rick Alcantara Steve Lubetkin Michael Wood IABC/Iowa IABC South Carolina Miss Marketer April B Iabc Minnesota

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